About me

My name is Elen, I am 29 years old, and I am a creative and determined individual with a passion for problem-solving and innovation. With a degree in Systems Analysis and Development and an MBA in Information Architecture and UX, I have 10 years of professional experience, 3 of which have been dedicated to working as a Product Designer in financial institutions. I also have experience in e-commerce, focused on creating intuitive and seamless solutions.
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My professional journey has given me a strong understanding of user experience and the importance of delivering successful products. I value effective communication and teamwork, thriving in interdisciplinary environments.
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I am always seeking new challenges and opportunities to expand my knowledge and skills, committed to creating meaningful and impactful products for users.
Professional experiences
Product Designer | mar/2024 - current
Nomad Global

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Collaboration with the Investment team, working together with the Product and Tech team to analyze and develop improvements in the Brokerage squad.
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Facilitating workshops with stakeholders, conducting qualitative and quantitative research processes and usability testing.
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Analysis and monitoring of product metrics for more accurate improvements.
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Designing of wireframes, user flows, and implementation of essential principles of usability and information architecture.
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Criation of high-fidelity prototypes, integrating visual design, interaction, and accessibility principles.
Product Designer | aug/2021 - dec/2023

XP Inc
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Cross-functional collaboration with engineering, product management, and company leaders to take products from concept to launch.
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Planning and execution of user research using qualitative and quantitative methods, including conducting interviews, usability testing, competition analysis, and gathering relevant insights to inform design decisions.
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Creation of wireframes, user flows, and application of fundamental principles of usability and information architecture.
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Designing high-fidelity prototypes using Figma, incorporating interaction and visual design, documenting functional specifications, and creating other artifacts for agile development teams.
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Creation and maintenance of components for the Soma Design system.
Seller Experience Senior Analyst | jan/2021 - aug/2021
Mercado Libre

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Continuous improvement of the experience for Fulfillment sellers of Mercado Envios in Latin America.
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Ideation, planning, and implementation of special projects focused on users and functionality enhancements, with interfaces across Operations, CX, UX, and Product areas.
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Mapping the profiles and needs of sellers to ensure the service offered delivers the best possible experience.
Continuous Improvement Analyst | jul/2017 - jan/2021
Mercado Libre

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Planning and implementing improvement initiatives to enhance sellers' experience, with a focus on NPS results.
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Proposing automation solutions and/or process redesign.
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Evaluating and implementing improvement actions, such as process updates, establishing controls, reviewing methodologies, and enhancing communication between departments, within the Implementation and Customer Service processes.
Education and certificates
Information architecture and UX
MBA - Impacta Tecnologia

2021 - 2022
Professional program in UX, UI e Product Design
UX Unicórnio

2021
UX Design Course
Mergo User Experience

2020
Analysis and systems development
Graduation - Fatec Carapicuíba

2014 - 2017